The third annual Incentive Practices Research (IPR) study, conducted by global sales and marketing and consulting firm ZS Associates, finds an increasing number of companies in pharmaceutical/biotech, medical products, and high-technology industries are favoring quota-based compensation plans over ranking plans. ZS Associates' research reveals the following:
& 73 percent of pharmaceutical/biotech companies surveyed use quota-based plans, while 20 percent use ranking plans.
- 85 percent of medical device companies surveyed use quota-based plans, while 21 percent use ranking plans.
- 89 percent of high-tech companies surveyed use quota-based plans, while 26 percent use ranking plans.