How AI Is Revolutionizing Recruitment for Candidates and Employers

AI's impact on the recruitment industry is only set to grow, and businesses that take advantage of these tools will gain a competitive edge.

Artificial intelligence (AI) is a powerful tool that is being harnessed within a multitude of industries. According to a report by Market Research Future, the global AI recruitment market is expected to reach $942.3 million by 2030, with a compound annual growth rate of 6.9 percent from 2020 to 2030. With that said, how will AI be used in the recruitment process, and what steps can companies take to ensure they use it successfully and to its total advantage? 

Understanding the Recruitment Market and Business Needs

AI tools can offer better insight into available talent in the job market. By cross-referencing job descriptions with candidate profiles, recruiters can access a carefully curated list of candidates who match the required competencies and skills. This process ensures that the candidates put forward by recruiters are well-suited to meet the needs of the business. Unlike traditional methods of screening resumes, this approach prioritizes the alignment of candidate qualifications with the company’s objectives. Additionally, AI tools help to reduce the influence of human bias by identifying suitable candidates based on their skills and experience, regardless of their gender, race, or other irrelevant factors. Ultimately, this practice supports a company’s commitment to diversity, equity, and inclusion (DEI) by aligning hiring efforts with these important goals.

By ensuring recruiters understand what the business and specific projects need from a resourcing perspective rather than what a candidate’s resume needs, they can improve hiring accuracy by making sure the prospective employee description matches what the job role requires. AI speeds up this process by automating many time-consuming tasks involved in recruitment, such as sourcing candidates, screening resumes, and scheduling interviews. This can free recruiters to focus on more strategic tasks, such as building relationships with candidates and making informed hiring decisions. In doing so, AI streamlines the hiring process and increases overall effectiveness, meeting the needs of both the business and the candidate.

Internal Hiring and Employee Retention

Employing AI technology to identify a business’ in-house talent also can be highly advantageous.

The more AI is utilized, the more it can learn and adapt, leading to an individualized understanding of each employee. This method provides companies with a better line of sight into their current talent pool and can enable internal hiring practices, reducing reliance on volatile external talent markets. Businesses can champion their talent and provide development and promotion to suitable candidates, satisfying their employees’ needs and meeting internal retention goals. Consequently, this strategy promotes responsible hiring practices and empowers employees to improve professionally, resulting in greater contributions to the company.

Companies can make significant bottom-line savings by gaining insights into their current talent pool and streamlining their recruitment process. By automating mundane tasks and improving efficiency, AI tools can help reduce recruitment costs. It’s worth noting that internal recruiting can save companies up to 18 percent less than recruiting externally. Additionally, internal hiring leads to higher retention rates, with employees staying 41 percent longer at companies that prioritize internal hiring. By utilizing AI to prioritize internal hiring, businesses can protect their time and bottom line from costly recruiting expenses and wasted resources.

AI and Recruitment: What Does the Future Hold?

As the integration of AI in recruitment processes continues to accelerate, both job seekers and businesses benefit from improved opportunities to connect. Companies can utilize AI to optimize their hiring strategies by finding the most qualified candidates more efficiently and nurturing the talent within their organization.

Employing AI technology in recruitment has become increasingly essential to speed up hiring and enhance retention rates. As a result, businesses that incorporate AI and machine learning into their talent recruitment process are positioned for success. The impact of AI on the recruitment industry is only set to grow, and those businesses that take advantage of these tools will gain a competitive edge in the job market.

Jennifer Henderson
Jennifer Henderson is the Senior Vice President of People & Culture, Workforce Planning at NTT DATA.